The Pas Jalou Swimwear brand was officially launched on the beautiful island of Saint Lucia, on April 29th 2018. The name   Pas Jalou evolved from the Saint Lucian creole dialect, which means, Dont be Jealous.
The Name Pas Jalou was chosen because we saw the need to send a message out to the world, that we should not be envious of what our peers may have achieved throughout their life because we can have it too. Too often our present generation and other generations constantly compare themselves to one another.
Pas Jalou brand aims to provide fashionable style swimwear to women and girls of all body types. Our brand also offers uniquely styled, clean-cut board shorts for men and boys.